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Rock Your Trade Show: Inspiring weekly interviews with Industry Insiders, Executive Leaders, Marketers and Influencers who share their insights, challenges and lessons learned so you can rock Your next trade show.

Do you ever wonder if... you are getting the right attendee traffic to your exhibit? Is the interactive engagement at your event unforgettable? Are you able to demonstrate results to leadership?

On a personal level- Do you wish you had better work-life balance? Are you building your career path? If this sounds familiar…then this podcast is just for you! Get all the practical tools and advice you need to rock your marketing program, create your personal brand and stay relevant in your career. After listening to this podcast, you will feel empowered to achieve success and take action. Let’s do this!

“Don’t wait for the perfect moment.  Take the moment and make it perfect.” – Zoey Sayward

 

 

Oct 30, 2017

Most of us hear the word networking and the first image that pops into our heads, is a room full of people who don’t know one another exchanging business cards.  If your palms are getting sweaty and your heart is racing a little thinking about going to an event and meeting a room full of strangers-don’t worry! ...


Oct 23, 2017

When you hear the words Emotional Intelligence what is the first thing that comes to mind?  Oftentimes, we are introspective and think about how we respond to a certain situation or how we felt during a difficult conversation.  EQ is much more than how we react and is about being keenly aware of others.

“Emotional...


Oct 16, 2017

Have you wanted to show an innovative idea but weren’t sure how to get it approved? Lesly Marban, Chief Marketing Officer of Medline Industries, Inc. shares key insights in this interview on how her company approaches marketing over 350,000 products including why starting with the customer’s needs first is...


Oct 9, 2017

If you are a marketer or association this interview is the perfect guide to finding out how you can collaborate to really amplify your results at your next show.  Gregg Lapin, Director of Meetings at the American Association of Diabetes Educators is also the President-elect of HCEA (Healthcare Convention and Exhibitors...


Oct 2, 2017

Have you ever wanted to try something but fear held you back?  Laine Mann, Director of Global Congresses at Pfizer, had the chance to step way outside her world and in 3 short weeks made the decision to move across the globe to Australia.  She describes her journey and strategies she uses to take a leap.  Get inspired...